Education

Education and early intervention aims to improve the skills, knowledge and attitudes of individuals and communities, to positively change road users’ behaviour.

Delivery will be targeted in the following ways:

  • To priority groups – those road users who are currently disproportionately represented in casualty data
  • To children and young people – to develop positive road safety behaviours so they can become safe and responsible future road users
  • To motorists who have committed a road traffic offence – to encourage compliance with road traffic laws

To achieve this, we will deliver education and early intervention using the following principles:

  • A targeted, evidence-based approach using analysis and intelligence to prioritise action
  • Co-ordinating delivery to identify gaps and duplication, helping partners to work as efficiently and effectively as possible
  • Evaluating and reviewing the effectiveness of activity on a continual basis
  • Using evidence to implement the most effective interventions including innovative, technology-based solutions
  • Providing support and advice to partners

Useful links

Road Safety Education in Schools & Colleges: www.staffordshire.gov.uk/Highways/roadsafety/Education/Overview.aspx

Safe + Sound: Staffordshire Fire and Rescue Service created the Safe+Sound programme to educate children about safety in a fun and interactive way. Find out more: Safe+Sound